Apple Pay was unveiled in September 2014, during the launch of the iPhone 6. However, the company had worked on the payment solution for several years before the launch. It had already filed several patents related to payments and acquired start-ups to ensure that the service would be successful right from launch. By 2013, it had forged collaborations Visa, MasterCard, and American Express, three of the biggest names in the digital payments services world.
Setting up Apple Pay
Apple Pay requires users to upload their banking card information to the Apple Wallet and complete the verification process with the card issuer before using the service to make online payments. That helps ensure that users never need to deal with the physical card, as all the card information will be stored in the Apple Pay app. Punters can then make deposits to their live casinos as per the amount available in the linked cards and use the app to verify the transactions.
Apple Pay’s Growth
Apple Pay had a relatively slow start before it gained prominence popular. The slow uptake was largely attributed to the fact that it was a rather new technology, and most people needed some time to be acquainted with it. However, its growth was steady, and the service had more than 292 million users by 2018. Apple Pay was introduced to more countries, and the popularity growth exploded. By 2020, it had more than 500 million users. That high growth rate came despite introducing several other mainstream mobile payment methods that competed directly with Apple Pay.